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Sainsbury’s accelerates recycling push with 100th new collection center

June 21, 2013

Sainsbury’s accelerates recycling push with 100th new collection center

Sainsbury’s has cut the ribbon on its 100th revamped recycling center, significantly increasing the range of materials it can collect and process for customers at its Watchmoor Park store in Camberley, Surrey.

The new “comprehensive customer recycling center” is part of a major new initiative, which was kicked off last September with the retailer’s partner Palm Recycling. Under the plan, Sainsbury’s is aiming to introduce standardized recycling collection points at around 300 stores across the country, which are capable of collecting a wider range of recyclable materials than that supported by some local councils.

The company said the aim of the scheme was to complement curbside recycling collection by providing customers with a single point where they can recycle mixed paper and card, mixed glass, mixed plastics, mixed cans and textiles, and books and DVDs that are donated to Oxfam for re-sale.

Paul Crewe, Sainsbury’s head of engineering, sustainability, energy and environment, said the recycling push would play a key role in the company’s wider 20x20 sustainability plan. “Despite tough times, our customers still expect us to do the right thing including caring for our environment,” he said in a statement. “Providing convenient facilities to recycle is part of this and where we’ve introduced the new recycling centers, we’ve seen measurable increases in the amount of materials being recycled. Customer feedback about the new centers have been very positive, particularly, that a wider range of items can now be recycled.”

Read more at BusinessGreen.

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